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Design
Logos for CD, DVD and VHS
There's
no law stating which logos and graphics
must be on your product and packaging, but there are some
general rules that you can benefit from if you wish to make
your packaging user-friendly for radio programmers,
reviewers, media, etc.
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CD / DVD Logo
• The number of uses for
CDs and DVDs is increasing and so it's important to mark
your disc
with the appropriate logo (and in a size that
can be easily read) which helps to identify its use.
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audio |
cd
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enhanced
cd |
dvd
video |
dvd
audio |
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Copyright &
Publishing
• This consists of the name, date, copyright symbol and
performing rights organization. If all
material is
written by the same person(s), one notice will do. For
example: All music and lyrics
© Joe Smith 2005 (SOCAN).
• If a publisher is attached, include this name as well
(even if it's your own publishing house) For
example: © 2005 Joe Smith/Easy Tunes Music.
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A separate copyright notice should cover the product (CD,
DVD or VHS) itself. For example:
© 2005 The Joe Smith
Band, (P) 2005 Indie Lane Records.
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copyright |
registered |
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MAPL Logo
• The MAPL logo was developed to identify the quantity of Canadian
content on your album.
Every licensed radio station in
Canada must meet 'Canadian content' quotas and, by
placing
the MAPL logo on your CD, you stand a better chance
of receiving airplay in Canada.
• The logo should be
placed on your traycard and on your disc.
• M - Composer of the music.
• A - Principle performer of the music or lyrics.
• P - Place the
performance was recorded.
• L - Writer of the lyrics.
• A white letter on a
black background signifies Canadian content or
performance.
• A black letter on a white background
signifies non-Canadian
content or performance.
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Sponsor Logo
• A FACTOR logo must be included if the project is
FACTOR-funded.
• A Canadian Heritage logo must be included if the project
is FACTOR-funded.
•
Any other sponsors' logos.
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FACTOR |
Canadian Heritage |
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Made In Canada
• CDs and DVDs qualify for
free trade under NAFTA (the North American Free
Trade
Agreement). The goods can be shipped from Canada
into the USA without tariff or duty
charges, but the words
'Made In Canada' must be legible on the outside of the
package.
Typically the lettering is added on the back of
the packaging in conjunction with the barcode,
copyright
notice, or 'unauthorized use' disclaimer on the back of
the package.
• There is no specific
graphic for this item, so your graphic designer can
incorporate the text as
part of your design.
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Barcode
• If you intend to sell
your product in any retail outlet or internet store, a bar
code will be
necessary.
• Barcodes are available
from ExoMedia Inc.
• Fully packaged CD, DVD
and VHS orders for 500+ units receive a FREE barcode.
• Separate barcodes are
required for each product variation (cassette, CD, EP,
single, etc.).
• Bar codes must be placed precisely as supplied (no
re-sizing, cropping, etc.).
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Important Additions
(these should be printed on your CD tray card)
• Track list with songs numbered and duration of each song (this is important if you are
shipping to radio).
• Your copyright notice indicating the year of
production
and a statement prohibiting
unauthorized CD reproduction.
• Your catalogue number placed on the packages spine(s).
• Contact information (manager, address, website, etc.).
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